Commercial Styling with COS, H&M Studio, & Other Stories
Styling Talents interpret five global fashion labels, translating brand identity into image.
FAD styling students undertook a commercial styling project built around brand interpretation, with each
image centred on a globally recognised label. Before a single look was styled, students studied each brand's design philosophy, visual language and consumer aesthetic, then translated that understanding into image.
For COS, the styling drew upon the brand’s signature minimalism, defined by a restrained monochromatic palette, sculptural silhouettes and an understated sophistication that feels inherently timeless. H&M Studio embraced a more daring visual language, with fashion-forward imagery that exuded contemporary confidence and an unapologetic sense of individuality. Mango’s frames conveyed modern refinement through impeccably structured blazers and considered neutral palettes, offering an elevated interpretation of everyday luxury. The Saloni Hariyani imagery celebrated femininity through delicate textures and thoughtfully composed layers, striking a harmonious balance between strength and elegance. Rounding off the series, & Other Stories brought a more expressive sensibility through statement accessories and relaxed tailoring, capturing the brand’s distinctive creative energy and vibrant spirit.
Every ensemble, accessory, pose and lighting choice was deliberate, each one built to communicate a specific brand personality, proof of styling's power as a storytelling tool in its own right.
Explore the full gallery below.
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