American Rag Cie hosts FAD Talents

Students interact with the Management Team at ARC as part of their Visual Merchandising Module.

https://video.wixstatic.com/video/c5bdf7_e4dfdf5b52ac4257b639525c59b35fba/1080p/mp4/file.mp4

Bridging theory and practice, industry visits provide direct exposure to the working environment of a fashion brand. Luxury Brand Management students from FAD Dubai visited the multi-brand retail store American Rag Cie at the Dubai Mall as a part of their course at FAD.

Commencing with a guided tour of the store, Silvia Airoldi - Senior Creative & Digital Manager, ARC discussed the basics & prime rules of visual merchandising with the students. Post the tour and discussion, the students indulged in an activity wherein they put their learning in to practicality.

---