Course Introduction
Course Modules
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Fashion Branding
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Brand Storytelling & communicating to gen x,y,z
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Defining codes of the house
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New visual communication trends (typeface, colour, logotype, wordmark, monogram)
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Trend analysis
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Sources of fashion updates
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Importance of demographics & psychographics
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Creating a trend board
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Implementing forecasts
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Fashion Buying and Merchandising
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Range Planning
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Trade shows
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Global sourcing & manufacturing hubs
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Pricing Strategies
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Digital Marketplace
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Brick and Mortar Stores
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Pop-up Stores
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Importance of collabs and coopetition
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Pop up as business format
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Strategies in Digital Fashion Communication
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Strategies in Social Media Communication
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Challenges in Fashion Busines
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Future growth and scaling
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Understanding types of investors
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Creating the right investor pitch
Certification
Entry Requirements
Career Opportunities
How to Enrol
FAQ
A) FAD works with an extensive list of industry experts with diverse national backgrounds and in-depth knowledge of their fields. We focus on the ability and experience of the tutor to deliver industry-level education and engagement with students throughout the course.
A) Course specific material list will be emailed to enrolled students prior to the start date of the course. You are required to come to class with your personal laptop or tablet, a notebook and a pen depending on your preference. No prior preparation is required before joining the course.
A) Through our fast growing list of international, regional and local partnerships with major
players within the fashion industry, FAD provides ample opportunities for students to take up part-time job placements and internship opportunities. While we do not guarantee internships, we will provide as many opportunities tailored to your specific needs and expose students to industry networks. We have many successful internship stories both during the course and as an alumni.
A) Credit hours: 21
A) FAD Dubai is conveniently located in Dubai Knowledge Park (DKP) and is 5 minutes away from popular locations such as Dubai Media City, Dubai Internet City, Dubai Marina, Jumeirah Lake Towers, Palm Jumeirah, JBR and TECOM. FAD located in walking distance from Knowledge Village Tram Station and Internet City Metro Station.
A) FAD sponsors students with a 1 year student visa for everyone who takes a course with the minimum length of 2 months. A fee of AED 4500 will be added if you apply for an out of country visa and a fee of AED 6000 will be added if you apply for an in country visa.
A) The FAD student relations team supports both local and international students with finding the right accommodation for their budget and preferences. FAD does not provide any on-campus or off-campus accommodation, however you can check out www.dubizzle.com for areas close to campus (e.g. Dubai Marina, Barsha Heights, JLT, the Palm) to get a better understanding of the most current rental rates in Dubai.
A) Yes, please contact us at admissions@faddubai.com to hear more about alumni scholarships. If you are a current student or alumni and refer to a new student who registers for a course with a minimum length of 2 months, you will receive AED 500.
A) Yes, we have partnerships with various fashion schools in Europe. When studying at FAD we will guide you and help you with your future goals.
Who should take this course?
COURSE INFORMATION
KEY
INFORMATION
LEVEL : 1 (BEGINNER)
DURATION : 1 WEEK
START DATE : FEBRUARY 07, 2021
LIVE PROJECTS
PREVIOUS PLACEMENTS & INTERNSHIPS
WHAT STUDENTS SAY
SHAHENDA SAAID
The course has immensely helped me to kickstart my career as a stylist.
WAFAA NABIL
Left banking to pursue my passion through this course and it has been a life changing experience for me.
DALIA ALI
Unparalleled industry insights, exposure and ongoing networking opportunities through the courses.