MADE IN ITALY : BRAND EXTENSION & LICENSING AT KARL LAGERFELD
Time & Location
About the Event
MADE IN ITALY : BRAND EXTENSION & LICENSING - Masterclass by Maggie Priori, Licensing Director at Karl Lagerfeld, in conversation with Angelica De Guglielmo, Commercial Director at Mischka Aoki.
The first 45 minutes of this masterclass will cover an introduction by Angelica De Guglielmo of Mischka Aoki on what Luxury is - Luxury as a product, Luxury as a culture, Luxury as a business, the Luxury customer & what Luxury is not. This will be followed by a masterclass by Maggie Priori of Karl Lagerfeld on Brand Extension & Brand Licensing.
RSVP to attend this free Webinar. A link to attend the session will be shared over email & a Whatsapp message on the day of the webinar.
Organised by FAD International Academy & StyleSchool.